THE BRAND

BOTECA is a menswear brand inspired by mid-century Italian cafe culture producing capsule collections of heritage minded garments. Each collection is inspired by a specific imagery, proposing a garment that aims to become iconic for the generations to come.

BOTECA is also a place nestled on a corner of a street in a small town in southern Italy, where unique characters meet over an espresso, a drink or a cicchetto.

Inspired by the warm colours of southern Italy, by the contrast between Macchia Mediterranea and the blue sky, BOTECA represents the identity of small towns in the Entroterra and the precious heritage that must be transmitted for posterity.

BOTECA is the beating heart of the town, where new stories are told every day.

These stories represent our collections.